At CES 2025, Mobileye’s booth showcased the company’s latest innovations and vision for the future of mobility through engaging demos, sessions, and immersive experiences.
The Project
The Challenge
Ensuring that diverse audiences would walk away with a clear understanding that Mobileye has the right approach to applied AI for automotive safety, and a credible path toward full autonomy.
The Experience
Visitors to Mobileye’s booth were immersed in the company’s full autonomy journey from early driver-assist systems to robotaxis and beyond. Through live stage talks, hands-on demonstrations, and in-depth discussions, audiences explored Mobileye’s AI-driven approach to autonomous driving and the future of mobility.
Throughout the day, live shows guided visitors through the Mobileye story, highlighting how redundancy enhances safety and reliability, and how purpose-built, compound AI systems deliver smarter, more efficient autonomy.
Designed as a "Mobileye City," a sophisticated architectural environment that served as a physical stage for Mobileye’s vision, the booth was recognized as one of the top 20 best-designed exhibits at the show.